Love Not Likes: Micro-Influencers and Bloggers Take on Jamaica

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Love Not Likes is for bloggers and micro-influencers who want to monetize.

Pepsi, United Airlines & Spicer: PR Blunders and How to Fix Them

Unless you've been living under a rock, you may have noticed the amount of PR blunders being committed in the news this past week. We as the public have been shocked, embarrassed and enraged by some of the statements made by United Airlines, Pepsi and Sean Spicer. Well if you ever get yourself in the … Continue reading Pepsi, United Airlines & Spicer: PR Blunders and How to Fix Them

Are Mobile Wallets and Internet Banking Safe?

With the immersion of cyber attacks wreaking havoc on the world, especially in the US lately, (The U.S. personnel chief just resigned after a data breach, causing personal information of employees and family members to be disclosed) are mobile wallets or the future of online banking truly safe? Mobile Internet Usage Growing I'm not a techie, … Continue reading Are Mobile Wallets and Internet Banking Safe?

The Way to Measure Social Media

Measurement of Social Media  When we look at all the stuff brands are doing online to get attention above all the noise, we need to look at innovative ways to stand out in a crowd. However at the end of the day, it comes down to the ROI (Return On Investment). As we look at … Continue reading The Way to Measure Social Media

Promoting Events on Social Media

Last Saturday, I had the pleasure of covering an event for the organization I work for. It was remarkably organized and all of Washington's elite were in attendance. Now you may ask if the event was so well attended, what would be the benefit of social media? The great thing about social media, particularly twitter … Continue reading Promoting Events on Social Media