Photo Credit: William Richards I was invited to be a panelist at the 7th Annual Jamaica Music Conference to discuss the social and Emerging Media for the future of reggae and dancehall music. I was invited because we are currently running an influencer campaign for the Ministry of Culture, Gender, Entertainment and Sport's Reggae Month's … Continue reading 7th Annual Jamaica Music Conference: Traditional vs. New Media
Category: Marketing
My Presentation at Creative and Cultural Expo: How to Be an Influencer/Blogger
On Valentine's Day, February 14th, I was specially invited by the Ministry of Education, Heart/ NTA and Kingston Creative to present on the career paths of a social media influencer and blogger to a group of children from ages 11-17 year olds, grades 7 to nine at the Creative and Cultural Expo at the Institute … Continue reading My Presentation at Creative and Cultural Expo: How to Be an Influencer/Blogger
Last Artwalk of 2019: Nod to The Past But Looking to the Future
The last Kingston Creative Artwalk of 2019 was invigorating. Who knew that in 2018 when the Kingston Creative team conceptualized this event that it would have grown to what it is today? Bran Pinnock’s “You Can call me on my Payphone” I walked from the car to the F&B parking lot, a walk I’ve done … Continue reading Last Artwalk of 2019: Nod to The Past But Looking to the Future
Down in Jamaica Where I Born and Grow: Ode to Reggae Month
Love Not Likes blogging network I founded recently signed on to help The Ministry of Culture, Entertainment, Gender and Sport to spread the word about Reggae Month in the online space including social media and blogs. The goal of Reggae Month is to attract international acclaim for Jamaica as the reggae mecca of the world, … Continue reading Down in Jamaica Where I Born and Grow: Ode to Reggae Month
Why use a Micro-Influencer to Showcase your Brand?
In 2006, long before the term “influencer” was coined, I started a t-shirt line called Sprawl Tees. One of the tactics used was to invite people of influence to "rep" the brand. Everyone from musicians to socialites helped us reach thousands of people from as far as Japan. With Sprawl, I developed the brand's story … Continue reading Why use a Micro-Influencer to Showcase your Brand?
Love Not Likes: Micro-Influencers and Bloggers Take on Jamaica
Love Not Likes is for bloggers and micro-influencers who want to monetize.
Love Not Likes visits Kingston Creative’s Artwalk
Last Sunday, I had the pleasure of being invited to Kingston Creative's Artwalk. We decided to partner with them for a Love Not Likes excursion. For those who don't know, Love Not Likes is an experiential marketing agency that creates curated experiences for photographers, bloggers and creatives who want to network and collaborate. The bloggers … Continue reading Love Not Likes visits Kingston Creative’s Artwalk
73 Vogue-Inspired Questions Answered.
I'm honoured to announce that I'm a Brand ambassador for Poppy Apparel. You can use my code "KESI" and get a 10% discount here. So in honor of this I thought I'd do a 73 questions inspired by the popular Vogue video series, so here goes: 1. What are you most excited about these days? Truly … Continue reading 73 Vogue-Inspired Questions Answered.
Best Instagram Posts of International Women’s Day: The Jamaican Edition
The buzz was alive this year for International Women's Day as people were eager to share their thoughts on this year's theme #BalanceForBetter. Some people acknowledged the true meaning of gender balance but others had their own agenda. Here are my top picks for IG posts for International Women's Day: https://www.instagram.com/p/BuwIqyfhpJh/ Influencer Lauren O Lauren … Continue reading Best Instagram Posts of International Women’s Day: The Jamaican Edition
5 Most Instagrammable Places in Jamaica
If you're traveling to Jamaica or consider yourself a dryland tourist, here are the top 5 places you must take for Instagram. These locations will have you using the #ILiveWhereYouVacay hashtag in no time. You can vote here. The Grande is rafting on the Rio Grande There are many variations to this, but any pose you … Continue reading 5 Most Instagrammable Places in Jamaica
